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L’oréal Professionnel – ContraTI

After having several projects carried out by L´Oréal such as Web and Mobile Portals, social network, infrastructure, and systems and web maintenance, we realized that L’Oréal Professionnel Institute continuously came up with new demands; therefore, we proposed signing a contract as a solution to a better IT Service Management.


Type Project



What it is

After having performed an in-depth analysis, we have identified opportunities for improvement on the site platform, UX concepts (user experience), and content management (CMS), generating aggregating functions not only to the web environment but also the L’Oreal business.


The reduction in operating costs, demand management, qualification and relevance process which are for tickets only that generate value for the business, demand-conforming consultancy based on service design 100% focused on prompt customer service, we have adopted agile methodology and transparency by means of relationship platform where clients can evaluate and approve requests, analyze the quality and ROI of each delivery, via web or mobile (a level of accessibility, not much practiced on the market). It all renders ADDtech a highly-qualified business partner status with L’Oréal, including support to the understanding of their own business.


In the initial phase of maintenance project, we applied diagnostic procedure for the scenario in order to identify the customer backlog, and co-creation sessions were held. We perceived, for instance, a favorable opportunity for efficient management, the creation of a performance dashboard connected to the site.

Within a short-term SLA (Service Level Agreement), we met these urgent demands by conforming them to business and technology levels, carried out all the operation management, and provided more than “products”, just results which generate significant impact on the business.

Contact us

+55 21 3974-9450

Rua Conde de Lages, 44/1311

Glória - Rio de Janeiro - RJ

CEP: 20241 - 080

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